Today’s strategy tip for multiplying your results in your business, is about getting you to be a much more productive in your market so that you make a lot more money. I was just on the phone with a client of mine yesterday, a Sapphire client who lives abroad, and we were talking about bringing in lots of new revenue in the next quarter, and we started talking about, “What is it that you do now that creates really good results?” I wanted her to see that she creates some of the best results in terms of more clients and leverage and more money in her business from very specific things.
It’s not a hundred percent of things that creates that big income. It’s just a few of those things, and it relates to Pareto’s Principle. I’m not sure if you’re familiar with it. Pareto’s Principle of Productivity is that your increased productivity comes from continually identifying where you achieve 80% of your results from 20% of your efforts. When I look at this in my business, where is it that I create 80% of my results, by doing very little, and I don’t mean that I’m sitting here eating bon-bons in my office. Obviously I’m working, but there are some very specific things that I’m uniquely good at doing that create the best results, and the idea is that you want to identify, and you’ve heard about this 80/20 rule, identify those things that you do that create 80% of your results in 20% of the time, and simply do more of them. Does that make sense?